Case Studies
Memory Makers App Development
Client
Gareth Williams, Memory Makers
Challenge
Memory Makers needed to transform their dementia workshops and activities into a digital product, but wanted to validate the concept before committing to full App Store development.
Approach
Rather than proceeding directly to App Store release, we identified an opportunity to test both technical implementation and product-market fit through a web-based prototype. This approach allowed Memory Makers to:
- Reach a focused target audience without App Store barriers
- Gather feedback from test users by simply sharing a URL
- Validate the concept before investing in wider distribution
Solution
We built the app using Expo, which enabled rapid development while maintaining the flexibility to expand to native app stores later if validated.
Results
- Technical prototype delivered within two weeks
- User experience refinement based on real-world feedback
- Risk-minimized path to market validation
Technology
Expo (React Native)
This case study will be updated as the project evolves.